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Hypebeast is the leading online destination for men's contemporary fashion and streetwear. Shop at our store and also enjoy the best in daily editorial content.
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News
Jacob & Co. Sets 54 Diamonds Directly Onto a Flying Tourbillon Balance Wheel
3+ day, 5+ hour ago (319+ words) Hypebeast Jacob & Co. unveils the Brilliant Flying Tourbillon Baguette Pastel Arlequino, a pièce unique priced at $693,000 USD. Features the first diamond‑set balance wheel in modern horology, with 54 brilliant‑cut diamonds. Jacob & Co. has unveiled the Brilliant Flying Tourbillon Baguette…...
The A.PRESSE Dedicated Space by Gallery HBX Rebuild 1960s Space-Age Futurism
3+ day, 5+ hour ago (252+ words) A.PRESSE opens a dedicated retail space with Gallery HBX built around a Space Age Retro Future concept The interior blends rosewood walls and brass fixtures with curated vintage furniture spanning the 1930s through the 1970s Gallery HBX frames the space as a…...
McDonald’s Teases Upcoming Collab With G-DRAGON’s PEACEMINUSONE
3+ day, 9+ hour ago (181+ words) Hypebeast McDonald's teased a major collaboration with G-DRAGON’s streetwear label, PEACEMINUSONE. The highly anticipated campaign is scheduled to launch across 13 Asian markets. The collab is likely to blend McDonald's iconic branding with PEACEMINUSONE's signature avant-garde, daisy-motif aesthetic. McDonald’s has teased…...
Seth Rogen's Houseplant by Droplet "The House Scent" Reed Diffuser Bottles a Grasse Original in Hand-Blown Crystal
4+ day, 1+ hour ago (272+ words) Houseplant by Droplet returns for a second collaboration with a reed diffuser built around a scent Seth Rogen created in Grasse, France The fragrance layers bright pink pepper and delicate peony over warm santal and rich pine for a balance…...
Inside Acne Studios’ Minimalist, Pink Granite Retail Space in New York
4+ day, 5+ hour ago (137+ words) Acne Studios opens a new store in NYC’s Meatpacking District opposite the Whitney Museum. Designed by Halleroed, featuring pink granite, Max Lamb seating, and an Acne Paper library. The new store is now open, stocking the brand's SS26 and FW26 collections. Acne…...
Olivetti’s Historic Lettera 22 Typewriter Inspires Persol’s Latest Eyewear
5+ day, 3+ hour ago (44+ words) Hypebeast Persol partners with typewriter pioneer Olivetti on the limited-edition PO3416V optical frame. It features Lettera 22-inspired engravings, red temple tips, and custom metallic hardware. Available via Persol flagships and persol.com, priced at $562 USD....
Inside Hypebeast Afterhours: A Rakuten Fashion Week Celebration at Soho House Tokyo
5+ day, 7+ hour ago (274+ words) Hypebeast As Tokyo Fashion Week drew toward its finale, Hypebeast took over the intimate, multi-level setting of Soho House Tokyo for “Hypebeast Afterhours Tokyo with Sean Wotherspoon,” a closing party held on Friday, September 4. Throughout the evening, Scotch whisky brand…...
Diesel Ships Life-Sized Cardboard Cutouts Worldwide for FW26 “Multiplicities” Campaign
1+ week, 3+ day ago (90+ words) Hypebeast Spotlighted styles include the D‑ONE bag, 3‑D Denim, and Cut Out Floral Knits. Available across DIESEL stores and online. Anchoring the season is the D‑ONE bag, Diesel’s new signature accessory, designed with a slouchy leather silhouette and…...
Public School Reclaims NYC for FW26 Campaign
1+ week, 3+ day ago (192+ words) Hypebeast Public School’s “The City Is Mine” FW26 campaign highlights NYC’s influence with versatile, tailored outerwear shot by Joshua Woods. Emphasizing New York’s cultural attitude, the label will debut its SS27 collection at NYFW on September 10, 2026. Heavily shaped by its NYC provenance,…...
‘Maserati: The Brothers’ Biopic Starring Al Pacino and Anthony Hopkins Gets Its First Teaser Trailer
1+ week, 6+ day ago (145+ words) Chronicling the high-stakes origins of the Maserati family and their pursuit of motorsport glory during the early 20th century Starring Academy Award winners Al Pacino and Anthony Hopkins alongside a cast including Jessica Alba and Andy Garcia Supporting cast members bring…...